Internet Marketing
Tools and Resources

 

The following recommendations are a result of years of searching for the best and cheapest solutions available on the internet. These are the same services I recommend to all my clients. Please note that although I can not personally guarantee the results of using these services, these are the ones my clients and I have had the best luck using over the years.

Domain Name and Hosting Company

Although there are hundreds of places on the internet that will provide you with a free domain name and hosting, I highly recommend against using one of these providers. Why?  Because these types of free services truly limit what you can do with your website. In addition, when using their free domain names you will end up with a domain name that indicates to your visitors and the search engines that you are NOT a serious website by having a domain name like http://www.angelfire.com/yt3/bowling/ .

In other words, these free services give you a sub-domain which includes the name of the hosting company. In addition, most of these free services will require you to display ads for their services on YOUR website (that's why they are giving you the domain name and hosting for free). Not very professional!!

Here's what I recommend. For as little as $8.95 per YEAR you can register your own domain name that looks like www.yourdomainname.com AND you can actually get hosting for as little as $1 per month.  The best place that I have found to do this at these tiny prices is http://www.hostica.com . In other words, for an investment of $25 a YEAR you can have your own professional set up for your site that will serve your needs for many years to come. And most of all you will have no limitations on what you can implement and/or change on your site.

 

Web Design Services:

You can have tons of service providers bid on your project at:

http://www.elance.com

or you can try my friend at http://www.cottonwebdesign.com . Make sure to let him know Michael Carpenter sent you to get the best price and service.

 

Credit Card Processing and Merchant Accounts

If you are going to sell anything on your site, it's going to be imperative that you have the ability to accept credit cards.  If you're not going to be able to accept credit cards, then I suggest that you don't even bother creating the site. Yes! It's that important!

If you already have a merchant account, then you will simply need a shopping cart to process the transaction for you and collect all of the information you need from your customer.  For the best and EASIEST shopping cart that I have found in my years of research please click here. To apply for one of the world's biggest and best merchant account providers that will easily intergrate with 1shoppingcart,
just click here.

If you don't already have a merchant account and you want the cheapest and easiest way to accept credit cards, I recommend setting up a Premier account with Paypal.  There is absolutely NO set up charges and the transaction fees are actually cheaper then most regular merchant accounts. It provides you with the ability to take several different kinds of credit cards and your customers in the U.S. can actually even use their debit card. It even includes a built in shopping cart that you can customize.  Believe me when I say, "It is the best, period!"  To get set up today, just click here.

Autoresponder and Email List Management

If you are going to need a fully automated autoresponder to automatically respond to people signing up for your newsletter or opt-in, I highly recommend that you click here.  

Having an opt-in on your site is one of the most important things that you can do for the growth of your business.  Anyone who has a website with some traffic that does not collect e-mail address and names for back end marketing is either not really serious about their business or they don't really understand internet marketing.

All successful internet entrepreneurs understand the importance of building a mailing list. Managing a mailing list manually can become daunting and most of all take up a lot of your time that could be better spent working on growing your business.  The solution to that problem is very simple.  Set yourself up with the best automated system on the market by simply clicking here .

Affiliate Management Software

If you want to build an army of internet marketers that will promote your site for you, you need to implement an Affiliate Program as soon as possible. An Affiliate program (also known as a "reseller" program) is a program whereby you recruit other sites to promote your site for a commission. The greatest thing is that you never pay one red cent until you actually make a sale from one of these referrals. And then you pay your affiliates a commission for making that sale. This is a perfect way to get hundreds, even thousands of other sites promoting your site for you.

Now, in order to keep track of who gets what and when with your affiliates, you will need some form of affiliate tracking software. You can read about the best that I have found by clicking here .

Ebook Distribution and Protection

If you are going to sell an e-book online or any other form of digitally downloaded product, you will need to protect your product to make sure that it can't just be passed on and on for free to others. To do this, you will need to protect your hard work by clicking here .

Ad Tracking and Split Testing

If you want to know how your ads are doing or how each keyphrase in your PPC campaigns are doing, you no longer have to guess. Using the all-in-one package at 1shoppincart will provide you with the EXACT information you need.

Want to know how one page will do against another page, the split testing feature of the Pro package at 1shopping cart allows you to simultaneously test 3 different pages at time. Click here for more info.

All-In-One Internet Marketing Solution. If you want to create a truly professional site that is maximized for sales and profit, you will need all of the above tools and more.  I remember not that long ago, a time when you would have to buy or sign up with several different suppliers to get all of these necessary tools. But now we have an all-in-one solution that will provide you with a shopping cart, autoresponder, mailing list manager, affiliate tracking, e-book protection, ad-tracking, split testing, and pop up generator all for one low monthly price. No software purchases, no bouncing around from place to place.  Ultimately it will provide you with all the tools you'll ever need to create a website that will meet all of your needs no matter how successful your site becomes.   Click here to see what I mean.

 

Pay Per Click (PPC) Advertising

Although there are many Pay-per-click search engines available. There are only two that you can count on to send you quality traffic. They are Yahoo and Google.

Yahoo Search Marketing (PPC)

Click Here to sign up and get $25 dollars worth of traffic absolutely free.

Google Adwords (PPC)

Keyword Research Tool

Absolutely every single site owner needs to know the right keyphrases for their site. You need to know which keywords to target for SEO and which to target for PPC. Skipping this step is NOT AN OPTION. If you want to start a website without doing keyword research, then don't bother creating the site at all.

Although there are more and more keyword tools coming out every day it seems, by far, the most reliable source for keyword research is Wordtracker.

Click here to receive a 7-Day Full Service Free Trial.

Click here to try their FREE keyword tool.

Click here to find out everything you want to know about Wordtracker.

Other Valuable Services

Here is a list of services that I offer:

To find out more about any of these services, click here.

Professional Sales Copy Writer

Professional sales copy can make the difference between a successful site and a complete failure. When visitors come to your site, they encounter only one sales person to help them make a decision. That sales person is your sales copy.

If you want sales copy that will get visitors to take action, you can hire a professional writer like my friend Susan Landry or you can hire me to teach you how to do it so you never have to pay anyone again. To find out the hourly cost for me to teach you how to do it, just click here.

Or, click here to find out more about Susan Landry.

 

 

 

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